Sake Fair 2023


Home > Happenings > Sake Fair 2023

Sake Fair 2023

8 (Wed) Mar – 22 (Wed) Mar 2023
@ Harbour City, Times Square, ifc mall & New Town Plaza stores

9 (Thur) Mar – 22 (Wed) Mar 2023
@ Times Square atrium

Sake is a popular drink for gatherings, beloved for its crisp, elegant flavours. For its 24th Sake Fair, city'super is bringing over 200 different sakes directly sourced from 20 Japanese suppliers. The diverse offerings will satisfy every palate and make for perfect camping companions.

Over 200 types of quality Japanese sakes directly from 20 Japanese sake breweries - city’super

Sun’s Out, Chill Out:

Savour Premium Dassai Sake While You Camp

Want to escape the hustle and bustle of the city? Why not organise a camping trip and bring along your favourite sake for a relaxing getaway in nature! These fruity sakes from Asahi Shuzo are perfect for savouring while in the great outdoors. Check them out!

Brand Story

Asahi Shuzo was established in 1948 in Yamaguchi Prefecture with the mission to bring customers delicious and joyful sake. Hence the brewery’s creations are all at junmai daiginjo grade with an average polishing rate of 41%. Dassai sake’s refreshing and pure flavour is especially enjoyable while camping.

People’s Choice: Dassai Future With Farmers (16%)

The sake is made with out-of-grade Yamada Nishiki rice and it took 10 days to achieve a polishing ratio of 8%. Out-of-grade rice means having a low percentage of starchy core which makes the rice polishing process much more difficult. With this challenge, Dassai has proven that even out-of-grade rice can produce fruity, pure and smooth sake.

Glamping Must-have:

Colourful Mini Sake Cans and Skewers

Glamping culture—a godsend for those who love nature but value comfort—has taken the world by storm in recent years. Whether you’re a Glamping expert or novice, bring along these Instagrammable and tasty food and drinks for a wonderful and memorable time in the outdoors!

Ichigocan Saitama Sake 24-Can Edition (14-16%)

Agnavi cooperates with different sake breweries to produce a new product "ICHIGOCAN", which let go of traditional bottle design in exchange for a whole new Japanese craft sake experience with 180mL cans that can be enjoyed anytime, anywhere. The unique terroir and traditional techniques of Saitama Prefecture are also well preserved in ICHIGOCAN.

Suggested Food Pairing:
Akikawa Assorted Chicken Yakitori Set
Cheers to Friendship:

Savour Kubota Junmai Daiginjo

Imagine this: you’re camping with your besties, chatting the night away as your savour delicious sake – what a wonderful way to connect with friends and create lasting memories! Don’t forget to bring along an exquisite bottle (or three!) of Kubota junmai daiginjo to get the conversation started!

Brand Story

Asahi Shuzo was established in 1830, and has become the largest sake brewery in Niigata Prefecture. In 1985, it launched its flagship Kubota series, which is characterised by elegance and lightness. The brewery insists on strict temperature control to ensure excellent aroma and taste for its sakes.

Top Picks:
Kubota Seppou Junmai Daiginjo (16%)

Made with Yamahai yeast, this sake has a soft acidity and is smooth and mellow. Perfect for your barbecue session!

Kubota Soujou Seppou Junmai Daiginjo (14%)

With low-temperature fermentation and aged at freezing temperature, this sake has an elegant floral and fruity aroma with a clean finish. Suitable for pairing with salads and light bites.

Suggested Food Pairing:
Yamagata Chilled A5 Grade Yakiniku Set - 9 Portions
Family Camping Fun:

3 Nama Genshu Sakes to Try

Nama genshu sake means hasn’t been pressed, filtered or pasteurised. This type of sake is characterised by its refreshing yet rich mouthfeel. Try this at your next family gathering – no matter your preference or palate!

Brand Spotlight #1: Chikurin

The brewery has been growing its own rice for sake-making since 1987. In 2008, it released a sake made purely from organic rice.

Top Pick:
Chikurin Kansei Junmai Daiginjo Nama Genshu (16%)

A winter limited-edition sake with the theme of starry sky on a cold night. Brewed with Yamada Nishiki planted by the brewery, the sake has a refreshing flavour and soft sweetness.

Brand Spotlight #2: Fukucho

Imada Shuzo is the only brewery using Hattanso – a local rice variety originated from Hiroshima – for making sake. Fukucho sakes are known to have a smooth and mellow flavour. This practice helps preserve the aroma and freshness of the sake.

Top Pick:
Fukucho Hattanso Junmai Ginjo Nama (15%)

The aroma is well balanced which accentuates the remarkable "Hattanso” flavour.

Brand Spotlight #3: Sugata

Sugata is a brand from a boutique brewery in Tochigi Prefecture. Apart from the fruitiness and floral aroma, these bottles also house the brewer’s passion for making exceptional sakes.

Top Pick:
Sugata Ghm Junmai Daiginjo Namagen (17%)

Rich in ginjo fragrance with a soft texture, the sake has a good balance of fresh rice umami and a refreshing finish.

Suggested Food Pairing:
Japanese Grilled Squid Slice [Previously Frozen]

Perfect Sake for Solo Camping

In need of some alone time away from all the stresses of city life? Try solo camping and enjoy a relaxing weekend on your own! Don’t forget to bring along the below recommended Japanese sakes so you can unwind with a beautiful sake with an exquisite floral fragrance while admiring splendid natural scenery and embracing a quiet moment to reflect on your thoughts.

Brand Spotlight #1: Rihaku

This brewery is from Shimane Prefecture. The name Rihaku Shuzo comes from Li Bai, a famous Chinese poet in the 8th century, and was given by a former Prime Minister of Japan, Reijiro Wakatsuki, who loved Rihaku sake as well as poetry. The brewery has been promoting sake to the overseas market since the 1980s, and is one of the pioneers that built the foundation of today’s flourishing sake market.

Top Pick:
Rihaku Gekka Dokushaku Daiginjo (15%)

This sake with a wonderfully poetic name has a romantic floral fragrance that immerses you into the beautiful sceneries depicted in Li Bai’s poems. A sake with a complex taste and long finish.

Brand Spotlight #2: Izumibashi

Izumibashi Shuzo was established in 1857. With the philosophy that “sake brewing starts with growing rice”, the brewery grows excellent sake rice, including Yamada Nishiki, in Ebina in Kanagawa. It makes sake without adding any distilled alcohol in order to amplify the authentic flavour of rice.

Top Pick:
Izumibashi Rakufumai Jm Daiginjo (16%)

Immerse yourself in nature and embrace a serenity that’s truly yours – as if you’re a dragonfly. This Kanagawa sake has been polished to 35% and brewed using the traditional Kimoto method. Richly fragrant with an elegant sweetness, the sake has an excellent balance between the acidity typical of Kimoto sake and the umami of sake rice.

Suggested Food Pairing:
Emmi Emmentaler Doux A.O.P.

Best Sake Selection for You Romantic Camping Date

Bring along bottles of sweet and refreshing sparkling sake for a romantic camping date. city’super has curated a selection of sakes that are perfect for dates. Cheers to great times!

Brand Spotlight #1: Hakkaisan

Hakkaisan uses ginjo sake brewing methods to make all of its sakes, which have a subtle and elegant flavour that pairs very well with food.

Top Pick:
Hakkaisan AWA Sparkling Sake (13%)

A sparkling sake that has undergone second fermentation inside the bottle. It has a fruity fragrance, elegant sweetness and a refreshing mouthfeel.

Brand Spotlight #2: Dewazakura

The name is inspired by “Dewa” – the ancient name of Yamagata Prefecture – and the magnificent view of cherry blossoms on Mount Maizuru.

Top Pick:
Dewazakura Awa Sparkling Sake (13%)

A sparkling sake with in-bottle second fermentation. Gorgeous fragrance and soft sweetness coat the mouth with delicate bubbles.

Brand Spotlight #3: Okunomatsu

The brand has a long history and experience of sake brewing, and was the first brewery to use pasteuriser. Sake is immediately pasteurised after bottling, which helps to keep the original flavour and aroma in the bottle.

Top Pick:
Okunomatsu George Sparkling Sake (11%)

The sake has delicate bubbles and a refreshing texture with sweet notes.

Suggested Food Pairing:
Japan Hyogo Iwami Shibatano Oyster
Wild and Free:

Camping-themed Sake Selection

As you get woken up naturally by the sunlight, you leave your cosy tent to feel the warm embrace of nature and indulge in simple pleasures like filling your lungs with fresh air and watching the morning dew glistening on flower petals… if you crave a simple camping trip, check out city’super’s selection of sakes inspired by nature that is perfect for enjoying in the outdoors.

Brand Spotlight #1: Tenju

Tenju Shuzo was founded in 1874. Thanks to the natural subsoil water from Mount Chokai and slow, low-temperature fermentation, its sake is fragrant and refined.

Top Pick:
Tenju Chokaisan Kimoto Junmai (15%)

Tenju Shuzo started brewing using the Kimoto method since 2015. This sake has been aged for two years, resulting in rich umami and balanced acidity that match well with hot pot. Drinking warm or at room temperature is recommended.

Brand Spotlight #2: Hakkaisan

The origin of Hakkaisan Brewery, Uonuma City in Niigata Prefecture, is famous for its high-quality water and rice. Thanks to its sakes of superior quality, it has become one of the major breweries in Japan.

Top Pick:
Hakkaisan Snow-Aged Junmai Daiginjo 8 Yrs (17%)

This sake has been aged for eight years in a special snow house made by brewery, giving the sake a soft and mellow texture and a rice umami flavour that expands gradually. Even after ageing for eight years, the sake’s Niigata Prefecture style of "kire" is still apparent.

Brand Spotlight #3: Tenzan

Tenzan Shuzo was founded in 1875, and Tenzan is the brewery’s original brand.

Top Pick:
Tenzan Awa Sparkling Sake (Hokusai) (13%)

Naturally fermented twice in the bottle, the sake displays a refreshing acidity with notes of rice umami. Elegant with a delicate finish.

Suggested Food Pairing:
Yamagata Chilled Wagyu Beef Rib Eye For Sukiyaki
Luxurious Glamping:

Premium Sake Recommendations

city’super has specially curated a selection of premium Japanese sakes that are sure to take your luxurious Glamping experience to the next level!

Brand Spotlight #1: Dewatsuru

Dewatsuru is a brand under Akita Seishu, and brews sake using natural soft water to create a mellow, smooth and rounded mouthfeel.

Top Pick:
Dewatsuru Ideha-No-Mezame Daiginjo (17%)

One of the signature sakes from the brewery, it has been aged at ice-cold temperature for five years to give it an elegant fragrance and beautiful smoothness.

Brand Spotlight #2: Born

Katoukichibee Shouten was established in 1860. It uses traditional methods to make junmai sakes and ages them at ice-cold temperature over a long period. Its sakes are served at Japanese royal family events and the brewery has gained an international reputation for excellence.

Top Pick:
Born Dreams Come True Junmai Daiginjo (16%)

One of the signature sakes from the brewery, it has been aged at ice-cold temperature for five years to give it an elegant fragrance and beautiful smoothness.

Brand Spotlight #3: Tenju

Tenju Shuzo was founded in 1874 and its sakes are fragrant and refined. The brewery’s name, Tenju, is symbolic of the wish that those who drink the sake can enjoy longevity and happiness.

Top Pick:
Tenju Hizo Daiginjo (17%)

A superb sake that has been aged for 10 years at low temperature with extremely limited production. It has lovely characteristics that are results of ageing, such as an elegant rice and flour aroma, smooth texture with a depth of flavour, and a steady, lingering finish.

Suggested Food Pairing:
Yamagata Chilled Wagyu Beef Striploin
Cheers to Good Times:

Best Sakes for Camping Trip with the Girls

Refreshing, sweet and fruity, these lovely Japanese sakes, together with matcha desserts, are sure to make your girls’ camping trip all the merrier!

Brand Spotlight #1: Izumibashi

It was established in 1857 and grows excellent sake rice, including Yamada Nishiki. It makes only junmai sake without adding any distilled alcohol in order to amplify the authentic flavour of rice.

Top Pick:
Izumibashi Yamada Juro Umeshu (12%)

Made from Yamada Nishiki rice and local plum from Kanagawa Prefecture. Refreshing and semi-dry on the palate.

Brand Spotlight #2: Tenzan

It was founded in 1875, its sakes are characterised by a rich flavour and intense umami.

Top Pick:
Re:echo Calmer Dessert Sake (12%)

Tenzan Shuzo’s first dessert sake! The brewery wishes to make a dessert sake just like the famous botrytised wine. High in sweetness with medium acidity, long and smooth finish. The low-alcohol profile makes it more approachable.

Brand Spotlight #3: Nate Shuzou

It is a family brewery located in Wakayama Prefecture. The water used for brewing is from one of the best water sources in Wakayama Prefecture, which results in a clean and crisp sake that is clear like natural spring water.

Top Pick:
Kuroushi Shitate Yuzu Liqueur (10%)

Blended with Kuroushi junmai sake, shochu and fresh local yuzu juice. Its crispiness and fruitiness are well balanced by lively acidity for a mild mouthfeel.

Brand Spotlight #4: Marumoto Shuzo

In addition to being JAS certified, it is the first sake brewery to receive recognition at the National Organic Program (NOP) by United States Department of Agriculture and is certified by the European Commission.

Top Pick:
Chikurin Hakutohi Peach Liqueur (16%)

Each bottle is brewed with two whole Okayama peaches. Well balanced in sweetness with a slightly dry finish.

Suggested Food Pairing:
Hizennagasakiya Sliced Green Tea Castella
Extra Offer

Healthy dishes paired with regional sake

Upon every single net purchase of sake product for HK$1,200 during Sake fair 2023 at city'super stores and E-shop, get a 10% off MIKURA by city’super e-coupon*.

*Terms and conditions apply.

Sake Brand Story

View more

*Terms and conditions apply. Please refer to here. *Under the law of Hong Kong, intoxicating liquor must not be sold or supplied to a minor in the course of business. *根據香港法律,不得在業務過程中,向未成年人售賣或供應令人醺醉的酒類。
In-store Exclusive Offer

Gift with Purchase

city’super has been trusted by Japanese sake breweries throughout the years, directly importing high-quality Japanese sakes, and expertly handling them to ensure customers in Hong Kong can enjoy them at their freshest. At Sake Fair 2023, customers not only can enjoy selected quality sakes, but also receive complimentary gifts by spending a given amount on designated products in a single transaction at physical stores during the fair. Get a HK$50 city’super Shopping Voucher* with net purchases of HK$2,000 or above; a limited-edition city’super Chef Polar thermos bottle* with net purchases of HK$5,800 or more; or a Nousaku Tin Sake Cup Set* with net purchases of HK$18,000 or above, as a token of our gratitude to you, while you savor high-quality sakes.

*While stocks last. Terms and conditions apply, please ask the store staff for the details.